From May 20th to 23rd, we brought our passion for health-focused dietary supplements to Barcelona, participating in the globally renowned Vita Food trade show. As an innovative brand specializing in functional gummies and effervescent tablets, we showcased a range of star products at the event, receiving enthusiastic feedback from global clients and industry partners while gaining insights into the future of the nutrition and wellness industry.
Among our exhibits, two products stole the spotlight:
Collagen Gummies – Beauty You Can Chew
“Healthy snacking” emerged as a key trend at the show, and our collagen gummies perfectly embodied this concept. Each gummy contains 500mg of marine collagen peptides, paired with vitamin C and a natural berry flavor, captivating clients who prioritize skin health and convenience. A Spanish distributor remarked, “It makes daily skincare as easy as eating candy.”
Insights: The Future of Functional Snacking
The event revealed three major trends shaping the industry:
Targeted Consumer Needs: Buyers now seek solutions for specific scenarios (e.g., beauty, sleep, fitness) rather than generic nutrition.
Clean Label Momentum: Formulas with natural ingredients and no artificial additives dominated buyer priorities.
Sustainable Packaging: Demand surged for eco-friendly materials and portable designs.
Closing Thoughts
Vita Food 2025 marked the end of one journey and the start of another. To everyone who visited our booth—thank you. Your trust reaffirms our belief that wellness can be both effective and enjoyable. We look forward to reconnecting in 2026 with even more innovations!
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